« How effective is the Internet Marketing of our Comp Webs? Please see the following statistics regarding the effectiveness of our internet marketing:
(IMPORTANT NOTE: Sweetwater can only track the statistics of visits to our website which includes the complimentary webs. However, we can not track the statistics of the 36 other real estate sites which we feed listings to. In other words, the actual effectiveness of our internet marketing is much greater than these numbers below reflect.)
1. According to Google Analytics, in the last 12 months (as of 05/08/10) the Sweetwater Mortgage Company Website which includes the complimentary webs has had 365,020 page views (a page view is an "instance of a page being loaded by a browser").
2. According to Google Analytics, in the last 12 months the Sweetwater Mortgage Company Website has had 108,499 visits (a visit is a "unique session initiated by a visitor").
3. According to Google Analytics, in the last 12 months 14 Complimentary Webs have had over 200 views, 97 Complimentary Webs have had over 100 views, and 384 Complimentary Webs have had over 50 views.
4. According to Google Analytics, in the last 12 months below are the top 20 sources of traffic to our website:
Source of Traffic and # of Visits:
1 (direct) / (none) 46,663
2 google / organic 12,530
3 trulia.com / referral 9,169
4 zillow.com / referral 3,552
5 maps.google.com / referral 2,373
6 yahoo / organic 2,235
7 houston.craigslist.org / referral 2,015
8 dallas.craigslist.org / referral 1,610
9 bing / organic 1,568
10 hotpads.com / referral 1,541
11 webmail.aol.com / referral 1,197
12 us.mg2.mail.yahoo.com / referral 1,023
13 sweetwatermortgage.com / referral 926
14 us.mg201.mail.yahoo.com / referral 913
15 live / organic 884
16 frontdoor.com / referral 851
17 webmail.kw.com / referral 693
18 realestate.overstock.com / referral 556
19 us.mg4.mail.yahoo.com / referral 478
20 austin.craigslist.org / referral 448
